Landrylux transforms holiday card into a helping donation
Laundrylux decided to do more than just wish their friends Happy Holidays this season. The company helped make the holidays a little happier for their New York and New Jersey neighbors. Instead of mailing out their annual holiday card, Laundrylux marketing staff put that money toward a donation to help victims of Hurricane Sandy. The 500-plus people on the company’s holiday card mailing list instead received, via email, a fun digital greeting, complete with animation and festive music.
“This holiday season just felt a little different knowing how many of our friends and neighbors were still trying to recover from the hurricane,” said Neal Milch, CEO of Laundrylux. “Making the donation felt like the right thing to do. And we actually received a number of positive comments from the card…many said it was a ‘wonderful idea’ and an ‘excellent way to share the holiday spirit.’”
To view the Laundrylux holiday card click here.
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